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Animation Icon Launches New “Toon” On Nascar Big Screens And For Webcast

Nancy Cartwright, the Voice of Bart Simpson, Expands SportsBlast Production Franchise

LOS ANGELES, CA – August 7, 2007

On the heels of the $100 million opening week of “The Simpsons Movie”, Nancy Cartwright, the iconic voice of Bart Simpson, announced the inception of a new cartoon series slated to air on the “big screens” during NASCAR Nextel Cup Series events across the country. The series, entitled Haley’s SportsScopes, is the latest venture for Cartwright’s SportsBlast franchise following production of the web series The Kellys and its FOX affiliate spin-off Brenda’s RaceScopes.

Haley Johnson, star of the animated series, made her NASCAR debut live on the Nextel Vision “big screens” at Daytona International Speedway before the Pepsi 400, and will appear again August 12th at Watkins Glen International Raceway in upstate New York. The series will also air on International Speedway Corporation’s Internet site www.racingone.com and on www.SportsBlast.com.

The SportsScopes ™ franchise delivers topical branded entertainment to fans of various professional sports leagues, providing horoscopes to create a funny and provocative take on predictions of who will win or lose. “Sometimes she picks them and sometimes she doesn’t, but it’s all in good fun,” said series producer Peter Kjenaas.

The series features voice-acting superstar Kath Soucie (The Replacements, Pirates of the Caribbean: World’s End, Curious George, Futurama, Kim Possible) as Haley, and is executive produced by Nancy Cartwright. “We’ve streamlined our production line until we can deliver these fully animated shorts in just a couple days,” said Cartwright. “Look for lots more of Haley and friends appearing across the sports world and beyond.”

About SportsBlast

SportsBlast, LLC is a privately held animation and multimedia development and production company founded by Emmy-winning voice-actor Nancy Cartwright, best known as the voice of Bart Simpson on the long-running hit animated series, “The Simpsons”. SportsBlast, www.sportsblast.com creates innovative content for both the Internet and traditional media with a focus on animated entertainment for the sports world. The company just completed a seven show run of a Brenda’s RaceScopes segment which aired in the FOX KTVU show “Trackside at Infineon Raceway”. Also to the company’s credit is “The Kellys”, www.teamkellyracing.com, a sports-driven series, developed and distributed in partnership with Turner Sports Interactive and NASCAR.COM.



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